The Modern Job Search


Searching for a job has never been easy.  There are those rare, magical moments, where everything just falls into place. But if you know the process to be long and grueling, you’re not alone. While technological advances have made the process quicker and more user friendly, it has also introduced a new set of challenges The modern job search lives online, bringing with it new methods. Ready to hand-deliver resumes? (1) Social media stalk that HR manager to find out his or her favorite café beverage?  All these tactics make great for considerations, but in the meantime, here are the basics to mastering the modern job search:

1)   Start with location

When beginning your job search, chose your preferred destination. It may seem obvious, but broad searches lead to a chaotic, messy search. Get a vision of where you want to be, and begin using Google to search for regional or state-specific search engines.(2) Most cities and states have a Web site dedicated to local job listings. Your vision might also start with a specific company, but it’s important to create a more detailed target then simply “X” position.

2)   Stay organized

You will encounter a multitude of available positions, and more than likely, there will only be a few that genuinely catch your eye. Organize your findings to make it easier to sift through them. You can do this by making a folder in your browser’s Bookmarks.(2) Then you will have a neatly organized online Rolodex to refer back to.

3)   Perfect your resume

Your resume should be accurate, clearly structured, free of typos, and specifically targeted towards the type of job you are aiming towards. You may want to create a couple different resumes to have on file, as well as a master copy that’s easy to edit.

4)   Write your “Pain Letter”

There are many ways you can approach the cover letter. In modern times, we suggest using Liz Ryan’s ”Pain Letter” approach. The pain letter is designed to communicate a challenge the company is facing and highlight your abilities in overcoming that issue. (3) It is effective in communicating what you bring to the table in a unique, easy to read format.

5)   Go the extra mile

Before the Internet transformed the job search (and everything else), the interview was the quintessential moment of getting a job. Now, the most important part is everything leading up to the interview. The work you put in before your interview, your perfect resume and eloquently structured cover letter, is a preview of the work you will do for the company. Go beyond the traditional submission and get creative. (4) This might be in the form of a proposal for the company, a new idea to bring to the table. The more creative and will throughout out work you put in, the more you will stand out from the crowd. This principle of working hard can be further explored in Napoleon Hill’s The Master Key to Riches.

6)   Be patient and don’t give up

The thing they never tell you is that it’s supposed to be hard. Everything worth having will come at a price of hard work. While the job search can be a challenge, don’t be give up. Your future employer is right around the corner.

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(4) The Master Key to Riches, Napoleon Hill

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